Gelatin silver print. 8.3x5.6 cm (3¼x2¼"); in mat: 35.5x28 cm (14x11"). With Struss' stamp on reverse. George Eastman's portable Kodak camera, his film-supported negatives, and the company's program of developing film for customers opened photography to the masses, notably to the masses of female photographers who, with some outstanding exceptions, had been sidelined in the early history of photography. Also notable is the call to photograph the great outdoors since cameras and negatives no longer required a tent and cumbersome backpack or carriage to set up the portable photo studio. The Kodak girl campaign was one of the most successful in the annals of advertising,
Gelatin silver print. 8.3x5.6 cm (3¼x2¼"); in mat: 35.5x28 cm (14x11"). With Struss' stamp on reverse. George Eastman's portable Kodak camera, his film-supported negatives, and the company's program of developing film for customers opened photography to the masses, notably to the masses of female photographers who, with some outstanding exceptions, had been sidelined in the early history of photography. Also notable is the call to photograph the great outdoors since cameras and negatives no longer required a tent and cumbersome backpack or carriage to set up the portable photo studio. The Kodak girl campaign was one of the most successful in the annals of advertising,
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