Model gardens. A large quantity of Britains Miniature Gardening, Britains Ltd, 1930s, approximately 200 painted lead pieces, comprising stone walls, crazy paving squares, fence panels, rustic trelliswork, pair of bushes and gate, crazy paving squares, soil pieces of various shapes (some grass-edged), numerous assorted flowers, and a sundial, some rubbing to paintwork, various sizes (Qty: a carton) Britains Ltd launched their painted lead 'Miniature Gardening' series in 1930, as a follow-up to the 1923 Britains Model Home Farm. It disappeared from the Britains catalogue by 1940, and was subsequently reproduced as a plastic version in the 1960s. The marketing strategy employed by Britains was two-fold, targeting both the adult horticulturist and the child: "In introducing their latest series to the public, Britains Limited feel that they are fulfilling a long-felt want, that of enabling the gardener, amateur or professional, to plan out his garden in thoroughly practical manner ... On the other hand, regarded purely as a toy, Britains Miniature Gardening has no equal ... Designs which may be made up from the various pieces are almost without limit and it is no exaggeration to say that whatever can be carried out in a full-size garden, can also be previously prepared in Britains Miniature gardening, and simplicity being the keynote of the whole, there are no difficult parts to fit together, no messy glue, nothing that even the smallest child cannot carry out and thoroughly enjoy."
Model gardens. A large quantity of Britains Miniature Gardening, Britains Ltd, 1930s, approximately 200 painted lead pieces, comprising stone walls, crazy paving squares, fence panels, rustic trelliswork, pair of bushes and gate, crazy paving squares, soil pieces of various shapes (some grass-edged), numerous assorted flowers, and a sundial, some rubbing to paintwork, various sizes (Qty: a carton) Britains Ltd launched their painted lead 'Miniature Gardening' series in 1930, as a follow-up to the 1923 Britains Model Home Farm. It disappeared from the Britains catalogue by 1940, and was subsequently reproduced as a plastic version in the 1960s. The marketing strategy employed by Britains was two-fold, targeting both the adult horticulturist and the child: "In introducing their latest series to the public, Britains Limited feel that they are fulfilling a long-felt want, that of enabling the gardener, amateur or professional, to plan out his garden in thoroughly practical manner ... On the other hand, regarded purely as a toy, Britains Miniature Gardening has no equal ... Designs which may be made up from the various pieces are almost without limit and it is no exaggeration to say that whatever can be carried out in a full-size garden, can also be previously prepared in Britains Miniature gardening, and simplicity being the keynote of the whole, there are no difficult parts to fit together, no messy glue, nothing that even the smallest child cannot carry out and thoroughly enjoy."
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